DATIA K12 Privacy Policy

Type of website: News or Media Effective date: 11TH day of August 2025

DATIAK12.io (the “Site”) is owned and operated by DATIA LLC. DATIA LLC can be contacted at:
[email protected]
(404) 353-5276
1520 Park Shore Drive, Cumming, GA 30041

Purpose
The purpose of this privacy policy (this “Privacy Policy”) is to inform users of our Site of the following:

  1. The personal data we will collect
  2. Use of collected data
  3. Who has access to the data collected
  4. The rights of Site users
  5. The Site’s cookie policy

This Privacy Policy applies in addition to the terms and conditions of our Site. 

Consent
By using our Site, users agree that they consent to:

  1. The conditions set out in this Privacy Policy, and
  2. The collection, use, and retention of the data listed in this Privacy Policy. 

Personal Data We Collect
We only collect data that helps us achieve the purpose set out in this Privacy Policy.

Data Collected Automatically
When you visit and use our Site, we may automatically collect and store the following information. We may collect this information as a part of log files as well as through the use of cookies or other tracking technologies.

  • IP address, including cookie IDs
  • Unique ID’s
  • Page URL’s
  • Referrer URL’S
  • Location
  • Operating System, hardware, and software details
  • Clicked links and browsing activity
  • Content viewed

Data Collected in a Non-Automatic Way
We may also collect the following data when you perform certain functions on our Site:

  • First and last name
  • Email address
  • Phone number
  • Address
  • Auto-fill data, or otherwise
  • Job title and function
  • Industry
  • Organization
  • Log information (time and date stamp)
  • Organization size

How We Use Personal Data
Data collected on our Site will only be used for the purposes specified in this Privacy Policy or indicated on the relevant pages of our Site.

The data we collect automatically is used for the following purposes:

  1. To improve the website, and
  2. Send emails, develop digital campaigns, and enhance intent-buying signals on behalf of and regarding other solution provider products and services.

The data we collect when the user performs certain functions may be used for the following purposes:

  • Communication and marketing about specific vendor content and products that apply to your profile. 

Who We Share Personal Data With

Employees
We may disclose user data to any member of our organization who reasonably needs access to user data to achieve the purposes set out in this Privacy Policy.

Third Parties
We may share user data with the following third parties:

  • Marketing agency; and
  • Third-party vendors
  • Other data providers

We may share the following user data with third parties:

  • Links clicked
  • Buying Intent
  • Other known data

We may share user data with third parties for the following purposes:

  • Targeted Advertising.

Third parties will not be able to access user data beyond what is reasonably necessary to achieve the given purpose.

Information we collect from third-party sources
We may partner with certain third parties to collect information on our Websites to engage in analysis, auditing, research, reporting, and to deliver advertising that we believe may interest you based on your activity on our Websites and other websites over time. These third parties may set and access cookies on your computer or other device and may also use pixel tags, web logs, web beacons, or other similar technologies.  

How do we use the information we collect
We will use your personal information for the following purposes:

  • For business purposes such as data analysis, identifying usage trends, determining the effectiveness of our marketing, and enhancing, customizing, and improving our Websites and Services
  • For internal business purposes, including but not limited to data modeling and training our algorithms to increase the accuracy of our models
  • For operational and security purposes related to our business

Please Note
If you follow hyperlinks from our Site to another Site, please note that we are not responsible for and have no control over their privacy policies and practices.

How Long Do We Store Personal Data
User data will be stored until the purpose the data was collected for has been achieved. You will be notified if your data is kept for longer than this period.

How Do We Protect Your Personal Data
We only provide various types of content. We do not collect non-business information, including but not limited to credit card numbers, or other private and personal information.